Gain visibility of linehaul operations and make data-driven decisions with our data analytics platform.

Data Visibility and Data Analytics

Achieve high-level visibility of linehaul operations using important key performance indicators (KPIs). Take a deep dive into operational data for root cause analysis.

HaulVIEWR analyzes operational data in three dimensions:

  • Location

    At the terminal, regional or network level

  • Time

    Any time period in the past, e.g., yesterday, last week, last month, last quarter

  • KPI

    Different aspects of the operation, e.g., cost, service, plan compliance

Using HaulVIEWR, you can determine what went wrong, when it went wrong and where it went wrong. HaulVIEWR alerts you proactively instead of you hunting for problems in your network.

HaulVIEWR can be used by full truckload (FTL) and less than truckload (LTL) carriers.

Our Competitive Edge

There are many data analytics software products on the market. None of them are used by most trucking companies.


Because building a truly useful solution for trucking companies is much more complex than creating a simple visualization tool. It requires various processes, which we provide with HaulVIEWR.


Integrating HaulVIEWR with your company’s databases and creating an automated data feed

Data Preparation

Performing data sanity checks and data correction before using the data for analysis


Implementing HaulVIEWR and ensuring that it meets your business needs


Visualizing information so you can quickly identify problem areas and perform root cause analysis

Our Competitors

No Integration

No Data Preparation

No Implementation


Key Features

Insightful Visualizations

Based on decades of experience, we have developed interactive visualizations for the most important KPIs relevant to the trucking industry.

Web-Based Hosted Solution

HaulVIEWR is a web-based system built using the latest technology. We use the React framework to build visualizations (the technology used by Facebook) within a responsive design.


You no longer need to hunt for operational issues. HaulVIEWR alerts you when a KPI is out of the acceptable range.

Consulting Services

We make HaulVIEWR work for you. Consulting services include: (1) understanding your business needs and adapting our software to meet these needs; (2) developing data visualizations for new KPIs; (3) training users to use the system effectively; and (4) offering personal support to answer any questions.

Multiple User Groups

HaulVIEWR is designed to meet the needs of several user groups. Executives can perform high-level KPI analyses and spot trends across geographical locations and terminals. Terminal managers can take a deep dive into the data for their terminal. Users can also export spreadsheets for additional analysis.

Data Integration

We designed HaulVIEWR to integrate with your company’s existing databases. We build ETL (extract, transform, load) processes to bring data from your databases into our system without human intervention. We also check for data sanity and errors.

Key Benefits

Improved Operations

HaulVIEWR gives visibility of all operations to managers and executives, leading to greater accountability within your team. Accountability results in better employee performance and improved operations.

Greater Plan Compliance

HaulPLAN can compare plans with the actual execution, and highlight the deviation between the two. The root cause analysis of the deviation will result in recommendations to improve the plan or the execution. In either case, both will be more aligned with one another.

Integrated Data Analytical Platform

Historically, companies have spread their data across multiple databases, often in fragmented, disconnected and inconsistent ways. HaulVIEWR brings all data into one place and creates a connected, complete and consistent database. It can become the main data source to meet all your analytical needs.

Improved Service & Reduced Cost

Improve operations, increase plan compliance and integrate data to improve service quality and reduce overall cost – the two things that matter most to a carrier.

Enhancements in the Works

Shipment Volume Forecasting

Forecasting models will use historical shipment volume data and predict network and terminal volumes to at least 90% accuracy.

Additional KPIs

In future releases, we will add new KPIs related to pickup, delivery and linehaul operations.

Real-Time Data Visualization & Analytics

HaulVIEWR’s current data visualizations and analytics are for historical data, but the system is also designed for real-time analytics.

Custom Reporting

You’ll be able to view your data in exactly the way you want. Custom charts and reports will take your analysis to the next level.